Comes now Sheppard Mullin’s Antitrust Law Blog, another in the slow trickle of blogs from large law firms.
While I’m generally skeptical about the idea of big law firm blogs, I’m bullish about any initiative that has the talented Tom Baldwin, CKO of Sheppard Mullin, behind it. Tom reports that more blogs are in the works for the firm.
The Antitrust Law Blog fits the model of the Preston Gates Electronic Discovery blog and currently consists of lots of short summary updates of cases and developments. I’m curious how that approach will fare over the long haul when compared to more personal and analytical posts.
For what it’s worth, I remain convinced that an RSS feed strategy will be more important to a large law firm than a blogging strategy, but it’s good to see a few of the leading law firms at least dip their toes into the blogging world.
[Originally posted by Dennis Kennedy on DennisKennedy.Blog (https://www.denniskennedy.com/blog/).]